Marketing Strategy

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Marketing Strategy

Authors: Dr. Deepali Ubale, Mrs. Madhuri Ajit Chaudhari, Dr. Mahesh Mangaonkar and Dr. Shivaji T. Mane

Editor: Dr. Sanjay Dharmadhikari

ISBN: 978-81-979197-0-1

DOI: https://doi.org/10.59646/ms/266

Date of Publication: August 31, 2024

About the Book

This marketing strategy book provides a comprehensive guide to developing a effective marketing plan in today’s fast-paced business landscape. With expert insights and real-world examples, it covers key topics such as understanding target audiences, crafting compelling brand messages, leveraging digital marketing channels, and measuring campaign effectiveness. Whether you’re a seasoned marketer or just starting out, this book offers practical tools and expertise to help you build a marketing strategy that resonates with customers, drives business growth, and sets you apart from the competition. By applying the strategies and techniques outlined in this book, you’ll be equipped to stay ahead of the curve and achieve the results you’ve been striving for.

References

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