Editors: Dr. Divya Mahajan, Dr. Saumya Vatsayan, Dr. Santosh Kumar, Dr. Priyanka Dadhich

ISBN: 978-81-963849-1-3

DOI: https://doi.org/10.59646/edbook/009

About the Book

AI-based business applications can use algorithms and modeling to turn data into actionable insights on how organizations can optimize a range of functions and business processes. Artificial intelligence solutions have the potential to slash research and development (R&D) costs by helping businesses rapidly assess the viability of potential products. AI infrastructure can analyze business data, explore variables, and reveal whether a proposed project is likely to succeed. AI will be able to analyze data on customer usage patterns, feedback, and preferences to provide you with invaluable insights necessary to create more user-friendly, engaging, effective products for your customers. It will also help you speed up the product development process start-to-finish with rapid prototyping. Featuring HBR’s smartest thinking on fast-moving issues–blockchain, cybersecurity, AI, and more–this book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.

CHAPTERS

Chapter 1 (DOI: https://doi.org/10.59646/edbookc1/009)

Decision-Making Capabilities in Management
Dr.T.Shanmugapriya, Associate professor, St. peters engineering college, Hyderabad – 500100, Telangana, India.

Chapter 2 (DOI: https://doi.org/10.59646/edbookc2/009)

Artificial Intelligence for Decision Making
P. Maria Sheeba, Assistant Professor, Department of Electronics and Communication Engineering, St. Mother Theresa Engineering College, Vagaikaulam, Thoothukudi-628102, India

Chapter 3 (DOI: https://doi.org/10.59646/edbookc3/009)

Generative AI Boosts Business Productivity
Dr. J. Jospin Jeya, Assistant Professor, Department of Computer Science and Engineering, SRM Institute of Science and Technology, Ramapuram, Chennai – 600089, India
Dr. S. Raja Ratna, Assistant Professor, Department of Computer Science and Engineering, SRM Institute of Science and Technology, Ramapuram, Chennai – 600089, India
Dr. G. Gangadevi, Assistant Professor, Department of Computer Science and Engineering, SRM Institute of Science and Technology, Ramapuram, Chennai – 600089, India

Chapter 4 (DOI: https://doi.org/10.59646/edbookc4/009)

Improved Customer Experience and Cost-Savings Through AI
Dr. Archana Sarkar, Faculty of Management Studies, Indukaka Ipcowala Institute of Management, Charotar University of Science and Technology (CHARUSAT), Changa, Gujarat – 388421, India

Chapter 5 (DOI: https://doi.org/10.59646/edbookc5/009)

Artificial Intelligence in Finance and Industry: Opportunities and Challenges
Niharika Tewari, Assistant Professor, School of Data Science, Asian Academy of Film and Television, Sector16A, Film City, Noida, UP, India

Chapter 6 (DOI: https://doi.org/10.59646/edbookc6/009)

AI for Human Learning and Behaviour Change
Arpita Aggarwal, Department of Computer Science, College name and address: P.G.D.A.V. College, University of Delhi, India

Chapter 7 (DOI: https://doi.org/10.59646/edbookc7/009)

Decision Strategies for Intelligent Recruitment
Dr. S. Michael, Faculty of commerce and management, Datta Meghe Institute and Higher Education for Research, Sawangi, Wardha, Maharastra, India

Chapter 8 (DOI: https://doi.org/10.59646/edbookc8/009)

Techniques to Enhance Customer Experience and Cost-Savings Through AI
Dr. Deepak Mehra, Department of Fashion Technology, NIFT, Chandaka Industrial Estate, Bhubaneswar, Odisha – 751024, India

Chapter 9 (DOI: https://doi.org/10.59646/edbookc9/009)

Artificial Intelligence in Decision Making – An Algorithmic Approach
Pradeep Sharma, Assistant Professor, Department of Computer Sciences, Gyan Ganga College of Excellence, Madhya Pradesh – 482003, India and Research Scholar, Awadhesh Pratap Singh University, Rewa, Madhya Pradesh – 486003, India.
Dr. Navita Shrivastava, Professor, Department of Computer Science, Awadhesh Pratap Singh University, Rewa, Madhya Pradesh – 486003, India.

Chapter 10 (DOI: https://doi.org/10.59646/edbookc10/009)

Emotionally Intelligent Leaders
Dr. M. Saritha, Associate Professor, St. Peters Engineering College, Hyderabad – 500100, Telangana, India.
Dr. A. Benham, Professor & HoD, Department of Mechanical Engineering, IES College of Engineering, Thrissur, India.
Dr. S. Nangaiyarkarasi, Assistant professor, Vels Institute of Science, Technology & Advanced Studies (VISTAS), Pallavaram, Chennai, India
Dr.Bansi Raja, Department of Mechanical Engineering, Indus University, Ahmedabad– 382 115, Gujarat, India

Chapter 11 (DOI: https://doi.org/10.59646/edbookc11/009)

Powering the Digital Economy: Opportunities and Risks
Dr. T. Ravi Kiran, Coordinator, Centre for Renewable Energy & Associate Professor, Department of Mechanical Engineering, Rabindranath Tagore University, Raisen, M.P., India

Chapter 12 (DOI: https://doi.org/10.59646/edbookc12/009)

Business Communication
Dr. S. Mahadevan, SRM Institute of Science and Technology, College of Engineering and Technology, Kattankulathur, India.

Chapter 13 (DOI: https://doi.org/10.59646/edbookc13/009)

Critical Roles of AI for Human Learning and Behavior Change
Himanshu Singh, Department of Pharmacy, Babu Sunder Singh College of Pharmacy, Lucknow, India

Chapter 14 (DOI: https://doi.org/10.59646/edbookc14/009)

Role of Artificial Intelligence in Decision Making
Himanshu, Department of HMCT, Chandigarh College of Hotel Management and Catering Technology, Punjab, India

Chapter 15 (DOI: https://doi.org/10.59646/edbookc15/009)

Critical Insights of Artificial Intelligence in Decision Making
Dr.Sonia.H.Bajaj, Department of Computer Science and Engineering, G H Raisoni University, M.P, India

Chapter 16 (DOI: https://doi.org/10.59646/edbookc16/009)

Futuristic Trends in Decision Making Through Artificial Intelligence
Vivek S. Ayar, Assistant Professor, Birla Vishvakarma Mahavidyalaya (BVM) Engineering College, Anand, Gujarat – 388120, India

Chapter 17 (DOI: https://doi.org/10.59646/edbookc17/009)

The Power of Business Analytics in Effective Decision Making
Dr. Nidhi Asthana, Assistant Professor, STME NMIMS Indore campus, Gandhi Nagar, Indore, Madhya Pradesh – 452005, India

Chapter 18 (DOI: https://doi.org/10.59646/edbookc18/009)

Big Data Analytics and Its Role in Business Intelligence
K. Yamini Bhargavi, Assistant Professor, St. Peter’s Engineering College, Dhulapally, Maisammaguda, Hyderabad, India.
S.P. Neehalika Bavya, Assistant professor, St.Mary’s Centenary Degree College, Secunderabad, Telangana – 500025, India.

Chapter 19 (DOI: https://doi.org/10.59646/edbookc19/009)

Business Intelligence: Principles and Applications
Ms. Arsha Reddy, Assistant Professor, St. Peters Engineering College, Hyderabad, Telangana, India

Chapter 20 (DOI: https://doi.org/10.59646/edbookc20/009)

Management By Objectives
Chaitanya Tushar Palekar, Assistant Professor, Department of BBA, Indira College of Commerce & Science, Universe Campus, Pune, Maharashtra – 411033, India.

Chapter 21 (DOI: https://doi.org/10.59646/edbookc21/009)

Financial Forecasting with AI: Beyond Traditional Models
Dr Giriraj Kiradoo, Associate Professor, Department of Management & Technology, Engineering College Bikaner, Bikaner, Rajasthan, India.